What can we say? Target has always been a trendsetter 🎯. Considering 93% of consumers have embraced the subscription model, 68% belong to multiple subscriptions and 41% said they intend to add more*, we think Target’s on the right track. In an era defined by convenience, connectivity and instant gratification, subscription models can be a marketing bullseye — provided the benefits are valuable. What do you think of Target’s latest initiative? Has your brand considered adding a hashtag#subscription? hashtag#ebbo can help you scale a subscription paid loyalty program your customers will love — that’s cash positive from day one. *According to ebbo’s 2023 Paid Enrollment Data Study hashtag#subscriptionmodel hashtag#subscriptionloyalty hashtag#loyaltysolutions hashtag#loyaltyprogram hashtag#retail