Falling Apart from the Top Down - Avis employé Student Enrolment Advisor Keypath Education

Wow, where to begin. I started in my role as a student enrolment advisor back in 2021 and genuinely believed (for a few months) that this was the best job I’d ever had. How quickly that all changed over my 2 year tenure. Firstly, the role itself is a glorified call centre role. You are not “advising” students on their best options or helping them “achieve their goals”. You are working to fit as many people who loosely achieve the entry requirements of a course into a (very short two month) recruitment cycle, convince them to stay enrolled above all else, and then repeating. You will be expected to call, text, email, badger incessantly, and compete against other employees from different university partners in order to achieve these exorbitant targets. If you fail to do so - likely because you have been bombarded with other tasks to complete - you will be treated like the scum of the earth by upper management. As a student enrolment advisor, you are at the bottom of the food chain at Keypath and will be treated accordingly by all other departments. Upper management and the C-suite have an extremely limited understanding of higher education trends and the economic climate that would impact why a massive spike in online enrolments during the pandemic may not translate to the same results during a period of high employment and inflation. They continue to act and strategise in the same way they did 2 years ago, and have made no attempts to take on staff opinion or reformulate their sales plans. Similarly, you WILL be blamed for your university partner’s lack of quality courses or poor reputation in comparison to others at Keypath, so please just hope you are lucky enough to be partnered with one of the two strong universities, otherwise you will have to spend every day explaining yourself to management despite making hundreds upon hundreds of calls per week. Lastly, Keypath as a wider company has some serious, serious problems it seems to be sweeping under the rug, as though their employees are too incompetent to notice half of their colleagues are leaving in droves - both at their own will, or because of a significant amount of lay offs of key staff that built the company. Keypath runs a very twisted cult of identity where you will be harassed to vote in competitions claiming it is the “best place to work”, calling yourself a “Keypather” and putting in hours and hours of free work under the false pretence of “career building”, as though working for them is some kind of privilege. You will be paid well under the median wage to pretend like the company is some kind of utopia because you are allowed to work from home. Cool. I truly don’t see Keypath having any longevity as it is clearly in financial distress with incredibly low company morale, which is so disappointing as it originally had one of the best cultures to work in. Unfortunately, too many mistakes and a lack of knowledge and leadership from upper management has driven it into the ground.