It was a wonderful interview experience — the process was smooth, well-structured, and very comfortable. The interviewers were approachable and encouraging, which made the entire interaction easy and stress-free. Truly a positive experience with great people, leaving no reason to worry.

Round 1 1) Basic metric formula and meaning 2) Full process of when you see an ad to purchase in terms of metrics 3) Why certain metrics increase or decrease 4) Case studies based on D2C fashion brands - campaign type, campaign structure, budgets across meta vs google 5) Sales objective campaigns questions