We know that Tide’s growth is powered by our people. In her latest blog, Liza Haskell, our Chief Administrative Officer, shares how we are creating opportunities that matter and building a workforce as ambitious as the businesses we support. 2024 highlights: ⭐ Expanding talent: grew our Tech Talent Network across Europe, with Bulgaria leading as a key hub ⭐ Driving progress: 38% of women at the leadership level ⭐ Nurturing junior talent: launched our first junior backend engineer cohort ⭐ Growing globally: reaching 1,200 employees in India two years ahead of schedule ⭐ Earning recognition: won the FICCI Women Empowerment Award (India) for our inclusive workplace ⭐ Rewarding growth: promoted 20% of Tideans Looking ahead to 2025: 🚀 Future expansion: hiring 1000+ roles globally to support our growth 🚀 Embracing advancing tech: leveraging AI to enhance recruitment and HR systems 🚀 Championing representation: strong focus on diversity in leadership hiring 🚀 Motivating excellence: revising our compensation philosophy to retain and inspire top performers 🚀 A global mindset: strengthening our ‘One Team’ culture We’re not just expanding teams: our focus is on creating a workplace that empowers individuals to take ownership, collaborate, and do their best work. Read the complete blog...
As we step into 2025, our global CEO Dr. Oliver Prill reflects on a transformative 2024 and looks ahead to the next 12 months: “2025 promises to be another exciting year, with a real focus on ever greater connectivity so our members can access more and more services, and saving ever more time and money. “ In 2024 we achieved: ⭐ One million members in the UK, India and Germany ⭐ UK: 11% market share with 650,000 members ⭐ India: 450,000 members in under two years ⭐ Germany: launched in our third market, while focusing on diversifying our product range ⭐ Expanded leadership with senior hires to drive scale ⭐ Over 2,000 Tideans in the UK, India, Bulgaria and Serbia For 2025? 🚀 Continued internationalisation at scale, with member growth at core 🚀 Connectivity and diversification: more products and features in all our markets so our members can save time and money 🚀 Continued commitment to Women in Business and Net Zero for our members After a game-changing year for Tide in 2024, we look forward to welcoming in the new year…
"Having led products across seven-plus markets has given me a unique perspective on user behaviour and market operations. But no matter how many markets you launch in, each new market offers a new learning." Meet Madhurya Rachupalli, whose fascinating journey from Financial Analyst to Lead Product Manager at Tide began with a simple realisation — her passion for both seeing the big picture and diving deep into problem-solving. Today, Madhurya leads our credit services squads in the UK 🇬🇧. Previously, she played a pivotal role in Tide's expansion in India 🇮🇳 — driving key product initiatives and collaborating with cross-functional teams to grow our member base from zero to 450,000+. But what does it really take to build products that transform financial services for small businesses across different markets? How do you balance local adaptation with global scalability? Join us as Madhurya shares her insights on product leadership, market expansion, and what makes product development at Tide uniquely exciting. Read the full story
